Reezky Pradata Sanjaya S.I.P.

Founder and Business Director of Cafeworkinc Creative

Founder and Digital Developer Strategist of Hewanpedia

About Reezky

Designer, developer, and digital marketing enthusiast from Indonesia, he continuously seek for opportunities to develop himself professionally in both fields. Reezky is often described as a highly creative, resourceful, and clear-driven individual, with a sense of aesthetic to complement his skills as a communication professional.

Skills

  • WordPress Development
  • Graphic Design
  • Content Plan & Management
  • UI & UX Design
  • Photography & Videography
  • Training & Workshop

Profesional Experience

January 2020 – Present

Head of Product Development & Digital Marketing of HAFECS

HAFECS is an institution in the field of teacher training to encourage the acceleration of the transformation of Indonesian education with various teacher programs. This company started from Hasnur Group’s CSR Program. My key role here is to develop brand and system digital such as :

1. Hafecs is Create digital strategy to increase branding in digital
2. Creating UI/UX website for better experience and branding Hafecs
3. Development the website with coding and builder
4. Creating digital system for support national operation team for marketing & selling
5. Maintenance website for content update, bug fixing, and system upgrade
6. Creating consumer database for marketing purposes
7. Creating Digital marketing campaign with email marketing & social media marketing
8. Design brand and marketing tools

January 2019 – December 2019

Digital Strategist & Developer of HAFECS

HAFECS is an institution in the field of teacher training to encourage the acceleration of the transformation of Indonesian education with various teacher programs. This company started from Hasnur Group’s CSR Program. My key role here is to develop brand and system digital such as :

1. Hafecs is Create digital strategy to increase branding in digital
2. Creating UI/UX website for better experience and branding Hafecs
3. Development the website with coding and builder
4. Creating digital system for support national operation team for marketing & selling
5. Maintenance website for content update, bug fixing, and system upgrade
6. Creating consumer database for marketing purposes
7. Creating Digital marketing campaign with email marketing & social media marketing
8. Design brand and marketing tools

December 2012 – Present

Founder & Digital Developer Strategist of HEWANPEDIA

Hewanpedia.com is websites about animal in Indonesia. Hewanpedia present articles that detailed as possible about the information or topic and is freely accessible and geared primarily to the Indonesian people. Now Hewanpedia is easy accessible in PC or smartphone.

Key Roles:

  1. Research products, services and current strategies to identify new opportunities
  2. Development website include coding, content, sitemap, and visual
  3. Make some ideas and strategy for inovation products for future
  4. Develop and manage relevant topic content to reach our target audience
  5. Monitor and optimize on-page & off-page SEO
  6. Measure and report performance of all site analytics
  7. Analyze web traffic metrics and suggest solutions to boost web presence

Achievement :

  1. Reach target 500k visitor in first year
  2. More than 2.500 pageview/day and  70.000/visitor in a month
  3. Partnership with one of the biggest news aggregator apps for animal sites

November 2017 – Present

Founder & Business Director of CAFEWORKINC CRATIVE

Cafeworkinc is a full-service agency, busy designing and building beautiful digital products, brands, and experiences. We have more than two years of experience in designing mobile applicationand developing websites, providing user-friendly and impactful design solutions.

April 2018 – October 2018

Commercial Capability & Development Support Officer of DANONE ELN

Key Roles

  1. Organizing and Monitoring the implementation of training preparation and administration
  2. Responsible for preparation, implement and evaluate training programs
  3. Responsible for preparing training reports (Dashboard)
  4. Support sales team to get development support

Dedicated to our mission; bringing health through food to as many people as possible, Danone is a leading global food company built on four business lines: Fresh Dairy Products, Early Life Nutrition, Waters and Medical Nutrition. Danone in Indonesia is represented by three business categories including Waters, Early Life Nutrition, and Advanced Medical Nutrition with iconic brands such as AQUA, VIT, VIT Levite, Mizone, Caaya, Nutrilon Royal, Bebelac and SGM Eksplor.

We empower more than 15,000 employees, located in Jakarta Head Office and 24 factories nationwide. Through a dual commitment to business success and social progress, we aim to build a healthier future for Indonesians

Feb 2014 – April 2016

Freelance Assistant - MARKPLUS INC. YOGYAKARTA BRANCH

Markplus is a leading marketing consulting firm in Southeast Asia. My job here is to become a freelancer assistant in Markplus Inc. & Marketeers, Yogyakarta branch office.

Key Roles :

  1. Organizing preparation and monitoring implementation of training or public class
  2. Helps to preparation and execution some big annual event in Markplus Jogja such as Indonesia Marketeers Festival (IMF), Gebyar UKM, and WOW service.

Sept 2015 – Nov 2015

Marketing Officer - HANUM RAIS MANAGEMENT

Hanum Rais Management is a management team who has founder by Rangga Almahendra and Hanum Salsabiela Rais.

Key Roles :

As designer to create digital content marketing for marketing “Bulan Terbelah Di Langit Amerika” movies.

Award

Winner KKN Video Competition Gadjah Mada Universty

Jan 2017

2’nd Position BCA XFest Video Competition 2016

Des 2016

Gold ( TVC Suara Merdeka ) on Caraka Festival 2014

Des 2014

Runner up 3 Klaten Tourism Ambassador

Sept 2015

Education

Universitas Gadjah Mada

Strategic Communication, Communication Studies 2013 2018

Voluntery & Organization Experience

October 2017

Ekspedisi Nusantara Jaya 2017

ENJ presents the State through the young generation from Sabang to Merauke to the leading islands, remote areas and behind Indonesia to the country. The purpose of this special program from Indonesian Maritime Ministry is to introduce Indonesia’s cultural and tourism potential, explore potential personalities, practical leadership, social care training, improve national defense, and increase love for the NKRI.

My team ENJ UGM 2017 has a mission to see the potential and problems in one of the islands in Pulau Sembilan, Kotabaru, South Kalimantan for several days.

Key Roles:

Create and directed docummentary film and photo to show of what we do in ENJ.

Achivement:

Favorite documentation video for ENJ 2016

See the documentation:

https://www.youtube.com/watch?v=w9LHjgy6v18

Jan 2016 – Jan 2018

Balairungklass Alumni Centre (BklassAce)

As  Media & Development Staff 
Bklassace or Balairungklass Alumni Centre is a new non-profit organization focuses on educational-related things such as by providing scholarship, development program, for instance: training and sharing. It aims to become the home for alumni of BKlass as a place to gain vast networking and connections. BKlass is a regional student organization studying at UGM and come from Klaten.

Key roles :

  1. Developed the branding and design of Bklassace.
  2. Planning and monitoring social media and websites
  3. In 2017, Iniciative and responsibility to to development and make a better system in Bklassace website in order to be as good as of prominent NGOs such as Karyasalemba4, AIESEC, and YCAB. In achieving that particular goal, this project called as “BklassAce 2.0”

For more information, please look into my project LinkedIn.

April 2015 – October 2017

StudentsxCEOs

StudentsxCEOs (SXC) is founded in 2010 as a platform organization for aspiring future business leaders in Indonesia. StudentsxCEOs is practically a leadership accelerator, guild boardroom and think-tank for future business leaders designed for students.

1. Chief Marketing and Communications Officer (CMCO) | Apr 2016 – Okt 2017

A Chief Marketing and Communications Officer (CMCO) is a corporate executive responsible for marketing and communication activities in an organization. our mission in develop brand of StudentsxCEOs to the best organization to best organization in Yogyakarta.

Achivement:

  • Integrated websites for all chapter in StudentsxCEOs Indonesia
  • This Division get award for the best division in several the month in StudentsxCEOs Yogyakarta in August till November 2016.
  • Best Chief in several month.

2. Chief Marketing and Communications Officer (CMCO) | Apr 2016 – Okt 2017

The Chief Communications Officer (CCO) or public relations officer (PRO) is the head of communications, public relations, and/or public affairs in an organization. our mssion in to keep maintenance communication with StudentsxCEOs Patners.

April 2016 – August 2016

Kuliah Kerja Nyata (KKN)

Kuliah Kerja Nyata (KKN) is a form of service to carry out activities that are able to encourage community independence and prosperity in a sustainable manner in 2 month. KKN UGM is involved in various regions in Indonesia from Sabang to Merauke and from Weh Island to Rote Island. 

I was very lucky to get a location on Rote island in Tebole village which is one southest villages in Indonesia. There the problem we faced was there was no signal, electricity, and irrigation system.

Key Roles:

My keyroles in this team is to create and directed docummentary film and photo to show of what we do in KKN.

Achivement:

Winner best 5 of KKN Video Competition in UGM 2016

See the documentation:

https://www.youtube.com/watch?v=OnV9Pk7oEjM

April 2014 – October 2016

BEMKM UGM

At Universitas Gadjah Mada as known as Keluarga Mahasiswa Universitas Gadjah Mada (KM-UGM), the family of students at Universitas Gadjah Mada is a student organization in the campus environment which is a stand-alone (independent), egalitarian and democratic community building and service organization.

Key roles:

  1. 2014 | as Head of division Multimedia | BEM KM UGM ( Badan Eksekutif Mahasiswa Keluarga Mahasiwa Universitas Gadjah Mada ) is one of organization in UGM. Head of division Multimedia jobs is coordination Multimedia division for a work who connected with many media like social media or mass media. Multimedia division also have 9 staff.

  2. 2015 | as Vice Minister of The Creative Fields of Media and Information Ministry | BEM KM UGM ( Badan Eksekutif Mahasiswa Keluarga Mahasiwa Universitas Gadjah Mada ) is one of organization in UGM. Vice Minister of Creative Fields’s jobs are coordination 8 staff in creative fields make creative product like a video, poster, logo, icon, website, infographic, and many others.

August 2013 – August 2015

Balairungklass Association

Balirungklass Assoctiation is a family organization UGM students who come from Klaten, Central Java, Indonesia. Within the organization I was given an award as the best staff in the media division in 2014

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